What do you think?

919Florida

Mouseketeer
Joined
Oct 1, 2001
I am worried a little here. What do you see for the future of the Disney company? You don't see them being taken over by another compnay do you? I read some articles posted on this board and it worries me to see just how bad things are. I am 17 years old and my dream is when I am old enough to move to Florida and work at Disney World. I want to be that Castmember who makes everyones dreams come ture. I just dont want the company bankrupt when I get there. Any insights you have is appreciated.
Thanks

Chris
 
...what with the institutional investors all having bailed out on Disney, there's no single entity that owns more than about 5% of the company, at the moment. That means that Eisner is, for the most part, bullet-proof right now. The board of directors are hand-picked Eisnerites (including his kid's elementary school principal, I'm told), so there's really no one who has the clout and/or the stones to tell Eisner anything, anymore.

Given the business decisions Eisner has made over the last five to ten years, there is no reason for a logical person to believe that Eisner will do anything except continue to cut budgets and corners. The single remaining motivator for Eisner is maximizing stock price at the point in time he decides to cash out.

Disney, as a producer of quality entertainment products, has been in intensive care for a decade. Thatr aspect of Disney will remain on life support until Eisner decides it's time to pull the plug.

Because Eisner's intentions for his own regime have been made crystal clear, the only real question about Disney's future is the question of what, precisely, will happen once Eisner takes his checks and goes home. Unfortunately, I only see two options: first, that Iger or Pressler or someone else who has suckled at Eisner's low-balling teats takes over and continues to destroy the company, or, second, that all the rats leave the sinking ship at once, leaving a vacuum at the top. Even when it's an evil regime that is ousted, a complete absence of leadership isn't going to help things, either.

The best we can hope for is that all the rats leave on the same golden parachute, and that the parts of Disney that mean the most to us as individuals get sold to someone who cares. For me, that's only the theme parks, anymore. The animation division that was once the heart of the company has already been cut out; other than the smattering of remaining talent that can take jobs anywhere, there's nothing left to salvage.

The parks will exist for our lifetimes, there's too much there to simply shutter them. With any luck, whoever the next owners of the parks turn out to be, they'll be folks who want to recreate the Disney name's connection to achingly high quality.

That's my last hope for Disney, the creative company, amounting to anything significant in the future.

Jeff

PS: I personally like the ESPN franchise, and some other parts of today's Disney, but then again, I liked ESPN before Mike got his hands on it. A lot of what is now "Disney" is only connected to the name by Eisner writing a check for it, and I'm quite confident that ESPN will do fine under any new ownership.

The parts of "Disney" that built the brand are the dead animation division and the struggling parks division. The heart is weakening and the soul is long gone--the rest is just materialism on a corporate scale.
 
Jeff, for the most part I do agree with you. And those options are not too terribly appetizing. However, I disagree with your timeframe a bit:
Disney, as a producer of quality entertainment products, has been in intensive care for a decade.
Personally, I believe Disney has generated quite a bit of high quality entertainment in the last ten years. I'll spare the list, but discounting the past 10 years seems a bit unfair to many wonderful offerings.
 
I'll spare the list, but discounting the past 10 years seems a bit unfair to many wonderful offerings.
...fair enough point, you make.

When I draw my great big black and white lines like that, I'm usually talking about a change in business philosophy. I still believe Wells' death marks the line where money became the driving force for the company, where they started treating creative endeavors as commodities.

Although it's not my intention to declare everything in the past ten years to be non-entertaining, I do feel that the change in business philosophy at that point led to the more recent products having significantly less "plussing," which I believe leads to less experiencing of the Magic.

Consider "business philosophy" as "fertilizer:" you can certainly grow acceptable plants without fertilizer, but everything we know about plants suggests that an appropriately applied fertilizer will produce plants with more desirable characteristics.

That's the way I'm looking at it: the "fertilizer" that Eisner has been sprinkling for the past decade is, at best, inappropriate for a creative company. Yeah, there're still a few green thumbs left at the company, and some worthwhile plants have been produced.

But I still believe it's accurate to say that the main business philosophy that has led to the decline; the inappropriate fertilizer for the job; has been Mr. Eisner's primary tool for a decade.

That's what I meant by the "intensive care" line.

Jeff
 


Gee, and I thought the one thing he was good at was spreading "fertilizer"....

"EE is gone because YOU asked for it."
 

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