lockedoutlogic
DIS Veteran
- Joined
- Apr 26, 2007
I think you could make an argument that it's an investment that will pay off eventually. It's like infrastructure. It makes everything so much easier, it makes spending money easier, it manages all the fastpass crap, no need to carry paper tickets or fast passes or room keys. There's the whole photo-pass dimension of it, special magic bands they can sell... It's an investment that I think the general public likes, it sets Disney apart from the competition. I also think it's value is hard to quantify - you can't easily give a numerical value to data collection or the other more esoteric parts of the program.
I think that's the only argument they can make...namely this will help over the longterm by selling more junk and eliminating employees.
Good for their desired business.
But the point was that was NOT what they sold and it was defended to the wall by many around here for about 2 years...they've finally piped down and gone away.
I like the whole system/upgrade. I'm impresssd...but it was not "revolutionary" and it doesn't make money and it really hasn't improved the experience at all...just taken it in a different direction.
They just had really old/bad computers that they had neglected to make profit for decades...that's all.