Yes, I've read this many times on forums and such. Do we have any actual evidence that WDW doesn't need, seek out, or value repeat customers? Just wondering on what is this hypothesis based? I mean, just cuz it's being said on the internet, doesn't make it fact.
It's been my experience that WDW does seek me out and makes efforts to get my family to return. They have done this in the form of "bounce back offers", postal mailings and emails with non-transferable room/package promos.
I'm not questioning you, I just want to know where this idea comes from, as it seems to be counterintuitive.
Recently in Forbes: "When it comes to creating an amazing customer experience, all companies can learn from the Happiest Place on Earth. With its magical and personalized approach to customer experience, Disney and its theme parks have created a passionately loyal fan base, welcoming 157 million visitors in 2018 with an amazing 70% return rate of first-time guests.
Disney is regularly recognized for its magical approach to customer experience. Here are five lessons every company can learn from Mickey Mouse himself."
Ironically, this article goes on to explain how WDW has attained this amazing return rate by providing a wonderful guest experience..... the very thing MANY loyal fans have been saying is being eroded of late.