I think Charles started it. I really enjoyed Charles, especially on the dining shows, but it bothered me then. Now Fiasco picked it up and honestly he just sounds like a kid who learned a new phrase and runs around saying it so people will think he knows what he’s talking about. He kept saying it in the Jaleo review and it was like fingernails on a chalkboard.
It doesn’t make sense. You just say “it’s a good value” or “it’s a bad value.” The definition of the word value is the importance, worth or usefulness of something. So all you have to say it’s whether it’s a bad value or a good value. To say “price per value” doesn’t make one lick of sense, and as others have said, is redundant.