Now that's what I call a loyalty program!
While it's nice to see that AbD is offering a VISA Gift Card, it's definitely not as generous as other promotions.
For example, a family of 4 who books the "England and France Family Vacation" on a select departure will pay $17,356. So, if my math is correct, the $500 Gift Card amounts to less than a 3% discount. I guess it's better than nothing, but I miss the days when they offered the Early Booking and Loyalty Discounts...
If ABD has a program like National Geographic's, that would pretty much cinch it for me since I would only need one more trip to qualify. Nat Geo has a lot of land based trips in addition to the ship based trip they do in partnership with Lindblad. Their trips tend to be a bit more expensive, but they offer deals like free airfare and big discounts and offer more destinations.