not having any public codes. In the past, there were personal discount codes and I have received and used those codes myself, but those codes seemed to be in conjunction with other promotions offered to the public at the same time or close to it. In that way no one was left out. It wasn't all equal with the discounts given, but at least you had a pretty good chance of getting one. I still don't understand why one Disney guest deserves a 40% code, but the next one only a 20% code.
I think if you take a poll you will find this newest personal code seems more directed towards families. Disney realizes the room is part of the cost, but the better profits are made with park tickets, food, souvenirs, etc. They want the family more than anything else; because, these other factors are true money makers and the more heads being counted here the better it is for Disney. Disney has gone as far as doing family suites, now. You see their ads always geared in that direction. The perfect family has two adult parents and two children, a boy and a girl and it's almost always on display that way via the internet, newspaper, or TV. I saw more advertising years ago that showed all the audiences that frequent Disney World, not just family. I have nothing against family; I have one, as well.
If I really want to go to Disney World, I'll pay full price. It's not really the point, here. I have AAA; so, I'll never pay full rack price, anyway. I truly believe this latest campaign has aliented me from Disney. Now, I feel it's a matter of principal. I get a code or I don't go this year. This is just my feelings on this topic and I'm sharing them, here. You don't have to agree and I like hearing different slants to all the topics on the boards.